Last week someone I follow on twitter retweeted @HonestBrew and as a completely new name to me I instinctively clicked through to their profile to see what they were all about. Their profile blurb seemed straightforward enough 'Great craft beer direct to your door' and I assumed they were another beer home delivery site. What caught my eye was their banner photo showing two bottles of "Honest Brew" beers: "Straight Up Pale Ale" and "Straight Up Amber Ale". So I already knew they were not just another ordinary beer shop but they also brew their own. My interest was now piqued and I found my way to their website. This is where it got interesting and I got quite excited. You can either go straight to their standard shop or you can "Create an Honesty Box" where you are given a choice of typical ale properties for you to define your tastes: Pale, Amber, Dark are the first three, then flavours such as Crisp, Citrusy, or Chocolaty. Then for a fixed price each month Honest Brew will match your choices to the stock of beers they have in and send you either 9, 12 or 18 different beers each month. I plumped for the 9 bottle pack to try out the service and this costs £28 with "free UK delivery", which works out at a little over £3 per bottle. A couple of days later my delivery arrived and I had 9 new beers to try out. £2.20 - BrewDog - Dead Pony Club - Pale Ale 3.8% £2.50 - Honest Brew - Straight Up Amber Ale 4.6% £2.70 - Pressure Drop - Stokey Brown - Brown Ale 5.1% £2.75 - London Fields - Shoreditch Triangle - IPA 6% £2.25 - Camden Town - Hells Can 4.6% £2.50 - Honest Brew - Straight Up Pale Ale 4.7% £2.40 - Fourpure - Amber Ale Can 5.1% £2.75 - Redchurch Brewery – Shoreditch Blonde 4.5% £2.75 - Bristol Beer Factory – Southville Hop- IPA 6.5% A good mix (I didn't filter anything out when ordering my box as I'm happy to try them all!), and certainly a few in there I might not have picked out myself I was very happy overall. I did note the...
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